In its first year, the 2025 Pittsburgh Power & Fitness Festival brought the purchasing power of over 10,000 strength and fitness fans, 20+ sports, with 1,000 athletes, including 200 exhibitor booths that were filled with industry-leading brands in sports and fitness, supplements, nutrition, hydration, apparel, workout equipment, and the latest fitness trends.

Why Pittsburgh?

It’s the worldwide headquarters of the IFBB Professional League and National Physique Committee. Pittsburgh is also very accessible, being located within 500 miles of nearly half of the U.S. population. Pittsburgh has award-winning food, legacy sports, and cultural experiences all within a few blocks of the David L. Lawrence Convention Center in a highly walkable, safe downtown area.

Why Pittsburgh

As our events and expo expand each year, so will your company’s brand awareness, revenue, and visibility locally, nationally, and internationally.

You’ll want to get in now to secure the best possible position and placement at the venue and digitally on our marketing materials and social channels.